Load a pot.
Pay per real view.
A solo musician with R1,000 and a brand with R100,000 launch the same way. Here is exactly how to plan the budget, write rules clippers will actually follow, pick the right approval mode, and avoid the five mistakes that waste a pot.
R250
Min budget
12%
Platform fee
0%
On the clipper
100%
Views verified
The 5-step launch
From idea to live campaign.
Decide what gets clipped
A song. A stream highlight. A podcast hot take. A product demo. You need either the raw video or a public link to it — Clippify never hosts large files, your content stays on its original platform.
Load a budget — from R250
Your budget sits in escrow as a pot. Clippers earn out of it as their clips hit verified view tiers. You pay only for verified views. Unused budget is credited back to your Clippify wallet to reuse on the next campaign — no bank refunds, no expiry.
Set tiers, rules, approval
Use the recommended payout tiers or customise above the platform floor. Write 3–5 rules clippers can actually follow. Pick auto-approve (fastest) or manual (most control) — you can switch any time.
Fund and launch
Pay your pot via card, EFT, or wallet credit. We add a 12% platform fee on top — that's what runs Clippify. The moment funding clears, your campaign is live and South African clippers can join.
Pay only for verified views
Before a single rand leaves your pot, our team checks the clip's live post and its real view count. Duplicate links and recycled clips are blocked outright. You see live progress on every clip, every clipper, every rand.
Budget planner
What does R1 500 actually buy?
At platform-floor payouts
255 102
verified views, roughly
Real campaigns often beat this — a great hook and a clear payout ladder can push effective cost down to R3–4 per 1k views. Below-floor offers attract no clippers, so floor is the realistic worst-case.
Rules template
Rules clippers actually follow.
Three to five rules is the sweet spot. Copy this template, swap in your details, paste straight into your campaign brief.
- DO
Caption must include the song title + @yourhandle
- DO
Use hashtag #YourCampaign so we can track
- DO
Keep the official watermark visible top-left
- DON'T
No face-swap, deepfake or AI-cloned voice
- DON'T
No reuploading another clipper's edit
- DON'T
No 'rage-bait' captions or false claims
Clip approval
Clips go live straight away.
Automatic approval
Every clip a clipper submits goes live immediately, so nobody waits on you. Your rules do the gatekeeping, and you can reject a rule-breaking clip at any time from the campaign page — a rejected clip never gets paid.
Why it works
- Clippers start posting the same day
- You get more clips per rand
- No review queue to babysit
What to watch
A clip that breaks your rules can pick up views before you spot it, so write your three "must include" and three "not allowed" rules tightly, and check your campaign page in the first few days.
Pitfalls
5 mistakes that waste a pot.
- Setting payout tiers below the platform floor — clippers won't join.
- Writing 12 rules. Clippers skim — keep it under 5.
- Funding with the wrong currency on card — use EFT for budgets over R10k.
- Choosing only one platform. Cross-platform = 3-5× more verified views per rand.
- Killing a campaign at day 3. Most virality lands between day 5 and day 14.
FAQ
Honest answers.
Launch in under 10 minutes.
Fund a pot, drop your source link, set your rules. Clippers join within hours.
Build my campaign